Crafted copy for the McNay Art Museum’s weekly eNewsletter to connect people at home with works of art in the collection. These emails went out to over 7,000 recipients and had a 30% open rate. The Museum director described them as “flawless.”
Responsibilities
- Tell a story that could transport people away from their computers and offer them a brief moment of creativity and beauty.
Skills
- Storytelling
- Copywriting
- Research
